They are all marketing terms, but what ‘s the point?

Once the “holy grail” of marketing, the point represents a single person.
That is the nucleus of our atom. Now find out what that user wants and deliver it. Do that same thing for everyone. Daunting.

The atom’s orbits represent the control factors that make point marketing work. The first orbit represents the fact that users’ wants are confined to a given scenario (like education). The second allows for new opportunities in that scenario.

Our service? it’s a point marketing engine powered by two way channels of communication. Proven in the education environment, we're now making it available in the games and business fields.